Google’s take on the customer journey

These days, the customer journey has grown more complex. Before making an online purchase decision, a customer may engage with your brand through many different media channels over several days. This tool helps you explore and understand the customer journey to improve your marketing programs. via The Customer Journey to Online Purchase – Think Insights […]

Real progress in artifical intelligence

  Finally, however, in the last decade ­Hinton and other researchers made some fundamental conceptual breakthroughs. In 2006, Hinton developed a more efficient way to teach individual layers of neurons. The first layer learns primitive features, like an edge in an image or the tiniest unit of speech sound. It does this by finding combinations […]

Gmail Contacts finally becomes useful

If you’re a Gmail user like me, 2008 seemed like a lost year.  Google did give us the Google Labs features, many of which were nice tweaks, but there wasn’t a significant improvement to the core application.  2009, as you know has been quite different.  We’ve seen the addition of many significant features, with offline […]

Tim O’Reilly discusses web 2.0 and cloud computing

Image via Wikipedia Over the last few months I’ve been asked, a lot, by some smart folks on how web 2.0 and cloud computing are defined, and what their impact will be on technology as a whole.  Since both terms are used very loosely, and often times by marketers who aren’t knowledgeable in either field, […]

Google Insights is one sweet analytics tool

Image by Tamar Weinberg via Flickr A couple of days ago, Google rolled out a new service called Google Insights for Search. The basic premise is that you can enter a search term, and Google will report back all kinds of useful data on that term, and related terms. There is an obvious use for […]

The Powerset acquisition and what it means for Microsoft’s enterprise software business

Since the rumor about Microsoft’s $100M acquisition broke last week (now no longer a rumor, but a fact), I’ve had several people ask me on my take of where Microsoft is headed with this new tool in its search toolbox. First let me frame my angle here. Over the last four years I’ve worked in […]

Yahoo is the big loser, but Microsoft isn’t far behind

Unless you were living under a rock, you probably know by now that Microsoft decided to walk away from an acquisition of Yahoo! late yesterday afternoon. A great behind the scenes view of what happened was posted by Kara Swisher here. Earlier this week, a much smaller – almost insignificant – deal apparently collapsed as […]